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Daktronics Uncovers New Audience Engagement Company

September 27, 2017

In our efforts to continually bring exciting and engaging content to Daktronics displays, we have recently begun working with DROPIT. This mobile- and app-based technology has the potential to greatly improve the audience engagement with your displays.


Daktronics control systems and displays at Peoria Sports Complex recently featured an integrated reverse auction powered by DROPIT. Daktronics’ industry-leading control solutions, Daktronics Professional Services and the DROPIT engagement solution integrated seamlessly to connect the audience’s mobile experience with the video board experience. During sporting and other events, this integration provides interactive content to keep viewers immersed and generate incredible buzz around the event.


We took a few moments to talk with DROPIT Co-Founder Brendan Howell about the integration and what it offers customers


Q. First off, what is DROPIT?
A. DROPIT is a reverse auction mobile app developed to connect fans on their mobile phones to the video boards in a venue. It’s an adrenaline-pumping 60-second activation where all participants compete live to win products or unique experiences provided by sponsors.


Breaks, such as halftime in major league sporting events, are trig